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Image by Marita Kavelashvili

Keeping up with TikTok?

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Brands we're grateful to have shaped.

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TikTok the "right" paid channel for your brand?

In Australia, TikTok ads often underperform not because of the platform, but because of how they’re managed.

 

Too much emphasis on short term trends vs what happens once attention is captured.

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If you’re here, there’s a good chance:

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  • Performance relies on one or two creatives​

  • Results drop as soon as a trend fades

  • Your ads were directly copied from Meta

  • Spend feels unpredictable or difficult to scale

  • Reporting focuses on vanity metrics

Image by Casey Horner

Campaigns that align with how people use TikTok

Our focus is on:​

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  • Testing frameworks that surface repeatable signals

  • Creative that aligns with the buyer journey

  • Separating what’s momentary from what’s scalable

  • Measuring performance beyond engagement

The words we value most.

Our partners.

Case studies.

Case study showing how Meta and TikTok Ads helped an Australian women’s fashion brand for 18 to 30 year olds reduce CPA by 80% and reach a blended MER of 12.0.
A digital advertising case study exploring how Meta and TikTok Ads campaigns drove consistent 60-70% revenue growth and a blended MER of 5.0 for an Australian gymwear apparel brand.
Case study exploring how Meta and TikTok advertising helped an Australian DTC fashion brand lower cost per acquisition by 40% and achieve an 8.0 blended MER.
Image by Geranimo

Let’s build something that
grows with you.

Clarity in your numbers. Confidence in your decisions.

Guidance at every step.

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